Waplix Cookie Policy

This comprehensive Cookie Policy ('Policy') explains how Waplix ('we', 'our', 'us', or 'the Platform') employs cookies, web beacons, tracking pixels, local storage tokens, and similar tracking technologies (collectively, 'Cookies') when you visit our website, utilize our developer dashboards, access our RESTful APIs, or engage with our collaborative communication utilities.

We believe in being clear and open about how we collect and use data related to you. In the spirit of transparency, this Policy provides detailed information about how and when we use Cookies. It is intended to be read in conjunction with our overarching Privacy Policy and Terms of Service.

By continuing to browse or use our Services, you agree to our use of Cookies as described in this Policy. If you do not agree with the way we utilize Cookies, you must adjust your browser settings accordingly, configure your preferences through our Cookie Consent Manager, or abstain from using the Waplix platform entirely. Please note that disabling essential Cookies may severely disrupt your ability to utilize our core infrastructure.

Cookies are small text files, often containing unique identifiers, that are securely downloaded and stored on your computer, smartphone, or other web-enabled devices when you visit a website or application. They act as the foundational memory of the internet, allowing websites to recognize your device across different browsing sessions.

When you return to a website, or visit another website that recognizes that specific Cookie, the website is able to read the stored information. Cookies perform a multitude of different functions, such as letting you navigate between pages efficiently, remembering your authentication states (so you don't have to log in repeatedly), saving your dashboard layout preferences, and generally improving your overall digital user experience.

Cookies can be created and deployed directly by the website you are visiting (known as 'First-Party Cookies') or by external entities and partners whose services are integrated into the website you are visiting (known as 'Third-Party Cookies'). Third-Party Cookies enable third-party features or functionalities to be provided on or through the website, such as interactive analytics, advertising, and video integrations.

To provide a robust, secure, and personalized experience, Waplix classifies the Cookies we deploy into several distinct categories based on their operational purpose and lifespan.

Session Cookies: These are temporary Cookies that are strictly limited to the duration of your browsing session. They are stored in your device's temporary memory and are automatically erased the moment you close your web browser. Session Cookies are vital for our developer dashboard to function, as they securely maintain your active login state and preserve your workflow as you navigate between different administrative pages.

Persistent Cookies: Unlike Session Cookies, Persistent Cookies remain on your device for a predetermined period of time specified within the Cookie itself, surviving browser restarts. We utilize Persistent Cookies to remember your customized settings, dashboard language preferences, and previous authentication methods for your next visit, greatly streamlining your recurring login process.

Local Storage & Session Storage: While not traditional Cookies, we utilize HTML5 Local Storage and Session Storage APIs within your browser to securely cache encrypted user preferences, UI states, and temporary operational data. This allows for significantly faster dashboard load times and reduces unnecessary server database queries.

Strictly Necessary (Essential) Cookies: These Cookies are technically imperative for the operation of the Waplix platform. Without these Cookies, we cannot provide our services. They are used for vital functions including maintaining a secure login session, authenticating users against our database, preventing cross-site request forgery (CSRF) attacks, balancing server load traffic, and managing your billing state during checkout. Because these are essential for security and functionality, they cannot be deactivated.

Performance and Analytics Cookies: These Non-Essential Cookies collect aggregate, anonymous data regarding how visitors interact with our public landing pages and documentation sites. They monitor metrics such as which pages are visited most frequently, average time spent on the site, and error messages encountered. We use this data strictly to analyze traffic patterns, isolate UI bottlenecks, and continuously optimize the performance and architecture of our website.

Functionality Cookies: These Non-Essential Cookies allow our platform to remember choices you make (such as your username, regional dashboard configuration, or customized UI themes) and provide enhanced, more personal features. These Cookies ensure that your working environment remains consistent across sessions.

Targeting and Advertising Cookies: We occasionally deploy Targeting Cookies to deliver promotional content more relevant to you and your business interests. These Cookies may be used to track the effectiveness of our external advertising campaigns across third-party platforms (like LinkedIn or Google). They remember that you have visited our website and share this information with our advertising partners.

In addition to our First-Party Cookies, Waplix integrates with a select group of trusted third-party service providers who may also deploy Cookies on your device to facilitate their specific services.

Google Analytics: We utilize Google Analytics to understand public traffic flow and user interaction on our marketing pages. Google Analytics deploys Cookies to track session durations, bounce rates, and geographic traffic sources. The data collected by Google Analytics is aggregated and anonymized; it does not access or compromise your private developer dashboard data, API keys, or WhatsApp message payloads. You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on.

Payment Processing (Stripe): When you navigate to our subscription and billing portals, our payment processor, Stripe, may deploy specialized security Cookies. These Cookies are critical for fraud detection, verifying transaction authenticity, and securely mapping your session to your payment method. Waplix does not have control over the specific architecture of Stripe's security Cookies.

Customer Support Integrations: If you interact with our live chat support widget on the landing page, our support provider may deploy Cookies to remember your ongoing conversation history, ensuring that our support agents can assist you efficiently without requiring you to repeat context if you temporarily close the window.

The lifespan of our deployed Cookies varies significantly based on their classification and purpose, designed specifically to balance user convenience with strict data privacy principles.

Authentication & Security Tokens: Cookies used to maintain your secure developer session typically expire after 24 hours of inactivity or immediately upon manually logging out. Persistent 'Remember Me' tokens, if explicitly selected by the user, may be retained for up to 30 days before requiring a fresh authentication cycle.

Preference Cookies: Cookies storing non-sensitive user interface preferences (such as light/dark mode selection or sidebar collapsing states) are typically retained for 365 days, ensuring a consistent environment over the course of an annual subscription.

Analytics Cookies: Third-party performance and analytics Cookies are configured to expire in accordance with the third-party provider's default retention policies, which generally range from 24 hours (for session analytics) to a maximum of 24 months (for unique visitor tracking).

Waplix provides you with full autonomy over your non-essential Cookie preferences. You possess multiple avenues to control, audit, or delete Cookies associated with our platform.

Waplix Consent Manager: Upon your first visit to our platform, you are presented with our Cookie Consent Banner, allowing you to opt-in or opt-out of non-essential Analytics and Targeting Cookies. You can revisit and modify these preferences at any time by clicking the 'Manage Cookie Preferences' link located in our website footer.

Browser-Level Controls: You can configure your modern web browser (Chrome, Firefox, Safari, Edge) to globally refuse all Cookies, accept only First-Party Cookies, or alert you whenever a Cookie is being set. Please consult the 'Help' or 'Preferences' menu of your specific browser for detailed instructions on managing Cookie storage.

Mobile Device Controls: If you access Waplix via a mobile device browser, your operating system (iOS or Android) provides granular privacy settings that allow you to limit cross-site tracking and clear your mobile browser's specific Cookie cache.

Important Warning: If you utilize browser tools to forcefully block all Cookies (including Strictly Necessary Cookies), you will completely sever your ability to log in to the Waplix developer dashboard, process payments, or manage your API configurations, as our secure session architecture fundamentally relies on essential authentication Cookies.

As internet standards evolve and our platform architecture scales, Waplix may periodically revise and update this Cookie Policy. We continually evaluate our tracking technologies to ensure they align with the latest global privacy regulations (including GDPR, CCPA, and ePrivacy Directives).

We will clearly post any modifications on this page and update the 'Last Revised' date at the top of the document. If we introduce major structural changes to the way we handle targeting or analytics Cookies, we will actively notify you via a prominent banner on our website or through an administrative email.

We understand that digital tracking technologies can be complex. If you require further clarification regarding our deployment of Cookies, or if you need technical assistance manually clearing your local storage cache, our privacy specialists are available to help.

Please direct all Cookie-related inquiries to our compliance operations team at privacy@waplix.io. We strive to respond to all technical privacy inquiries within 48 business hours.